Tuesday, September 15, 2015
Demassification
Demassification interesting because it singles out a specific group of people, which makes the product seem more personalized which people tend to like these days. This topic in our lecture made me rethink every magazine I have ever read and basically profile it and put it into a category. For example when I thought about the magazine, Highlights, I immediately connected it with my childhood and realized it was made for children aged to about 5-10 years old. But, just because something is made for a certain group of people, does not mean that if you do not fit the mold the producer was intending the buyer to fit in, that you cannot read/watch/buy it. In class, we analyzed that Reader's Digest was intended for old people because of the type of advertisements, but I bet a handful of teenagers my age also read it. I appreciate how Mr. Miller mentioned that in class.
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